Industry: Technology
Strengthening the brand of
a network forensics leader to
increase their global recognition
Assignment
WireX Systems was founded in 2010 to bring cutting-edge security forensics to intelligence agencies across the globe. The company has since shifted its paradigm to security investigations. Today, leading enterprises are making WireX Systems a key component in their forensics infrastructure to address the numerous security alerts received every day, accelerate incident response and mitigate theft of valuable data.
Approach
Determine brand identity and website concept to facilitate the first round of investment
Create logo and distinctive brand identity to represent the layering aspect of forensics
Improve functionality and useability of the application interface through the strategic use of color, typeface and UI elements
Collaborate and provide creative direction to client and Clutch Studio team in conceptualization and design of the new website
Provide creative direction in development of a highly technical 3D animation video for the website
Develop brand guidelines and full suite of branded applications including data sheet, brochures,
rollups, animated diagrams and PowerPoint template
Impact
The company received the cyber security leader award in 2016
New website extended the company’s reach to Fortune 500 companies
Website and brand highly regarded by client and client’s peers
WireX voted one of ten startups most likely to become successful by Israeli Chief scientist office in 2012
Launch of new WireX brand identity and website resulted in a first round of investments 2011
“LMD has been advising us on brand development since the founding of our company. They has a great understanding of our product and vision which resulted in our rebranding, culminating in an amazing website that has us all excited. As a startup we are in a continuous process of expanding our brand voice and Limor is a huge help in this journey. Beyond finding her to be knowledgeable, efficient, creative and highly professional, she is very responsive and easy to work with.
I strongly recommend LMD”.Tomer Saban
Co-Founder & CEO
It’s all about design flow
Visit the wirexsystems.com website
Collaborations
Services
Research
Strategy
Communication
Content strategy
Creative direction photo shoot
Design
Interactive experience
Project implementation
Infographics